What we do
We run the ads that bring you work
We write the scripts, you film them on your phone, we edit and post them. Not just more leads either: a full schedule you’re losing money on is worse than a half-full one you’re not.
The problem, as most electricians have it
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The work arrives in lumps
Three months flat out, then two weeks of nothing. The quiet weeks are when the bad jobs get accepted.
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You’re paying for leads other firms already have
Directories and lead sellers send the same enquiry to several firms, then leave you to undercut each other on price. You pay every month to stay in that race.
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The quote goes out two days late
By which point the customer has taken whoever answered first. It’s rarely the best electrician who gets it. It’s the fastest one.
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You stop paying, the work stops
Nothing you spent last month is still bringing work in this month. Every month you start from nothing again.
How it goes
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You tell us what the last six months looked like
What you charge now, what you’d rather be charging, and which jobs you’d happily never do again.
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We tell you straight whether we can help
On the first call, not after three meetings. If the answer is no, you’ve lost fifteen minutes.
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You sign, then we get you onboarded
The agreement goes over before anything starts. Once it’s signed we get you on an onboarding call and find out how you actually talk about your work.
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We write the ads, you film them on your phone
We send you scripts. You read them to your phone camera — no crew, no studio, no day off the tools. We edit them and post them for you.
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Every two to four weeks the ads get sharper
New creative on a cycle, aimed at whatever is actually pulling enquiries this month rather than whatever worked in January. It is the part that compounds.
What you get
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Facebook ads, made for you and posted for you
Scripts written, your phone footage edited, everything scheduled and published. Facebook is where we start, because for most electricians it is where the work is.
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New creative every two to four weeks
Ads are not set once and left. Yours get rewritten against what is actually pulling enquiries, so the account gets better the longer it runs instead of going stale.
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The rest of it, where your area calls for it
Google Ads, search, and work on the site the ads point at — so an enquiry lands somewhere that converts rather than leaking out of a slow page.
Before you ask
How much is it?
It depends where you’re starting from, so we won’t pretend there’s one price that fits on a web page. Tell us what you’re after and you’ll get a number on the first call, not after a chain of discovery meetings.
Do I have to sign up for twelve months?
There’s an agreement, and we go through it with you before you sign anything. Ask on the call and you’ll get the term and the notice period straight, in plain English.
It’s just me. Am I too small?
No. Most of the electricians we speak to are on their own or have one guy with them. The pricing problem is worst at that size, because there’s nobody else to catch it.
Can I just use the free tools and leave it there?
Yes, genuinely. They’re not a trial. The rate calculator emails you the link to your result; if you read it and never reply, it’s done its job.
Talk it through in fifteen minutes
That is the whole method, and none of it works on a page. Fifteen minutes on your figures and you’ll know whether it applies to you.