How it works

You record the videos. We do everything else.

Scripts, editing, campaigns and lead tracking are ours. Your part is a few minutes of phone footage and picking up the phone when somebody enquires.

Book a call

The first few weeks

What actually happens once you say yes

In order, and with the part you have to do marked, so there are no surprises about what lands on your plate.

The call

Fifteen minutes on your area, what the last six months looked like, and the work you want more of. Then whether we think Facebook ads fit your business. If they do not, you get a straight no.
Agreement, then onboarding

The agreement goes over before anything starts. Once it is signed we get you on an onboarding call and find out how you actually talk about your work, because the scripts have to sound like you.
We write the first scripts

Built around the specific services you want more customers for. Short, plain, and written to be read off a phone screen rather than performed.
You film them

On your phone, on site or in the van. Most of it is done in one sitting. If you would rather not be on camera, say so on the call and we will arrange for someone else to record the script.
We edit and launch

Your footage becomes several ad variations with different hooks. We launch them on Facebook, set the targeting for your service area, and manage the spend from there.
The leads start arriving

Into your CRM, where you can see each one and what stage it has reached. From here the job is ringing people back quickly, which is the one part nobody can do for you.

What you get every month

Facebook ads written, edited and published for you

Scripts written here, your phone footage edited here, campaigns launched and managed here.
New creative on a cycle

Ads are not set once and left. Yours get rewritten against what is actually pulling enquiries, so the account gets better the longer it runs instead of going stale.
A CRM with your leads in it

Every enquiry in one place, at a stage you can see, instead of scattered across Facebook messages, texts and missed calls.
A straight answer about what is working

Which ads are pulling, which are not, and what we are changing next. Not a dashboard nobody opens.

What we need from you

A few minutes of filming, when we ask
This is the whole of your production job. If the footage never arrives, there is nothing to run, and no amount of ad management fixes that.
To know what work you actually want
Panel upgrades, EV chargers, commercial, renovations. The ads are built around a specific answer. "More work" is not one.
To ring people back quickly
A lead that sits for two days is usually gone. The CRM will show you who is waiting, but it cannot make the call for you.
The capacity to take the jobs
If you are already turning work away, more enquiries will not help you and we would rather say so on the first call than take your money.

The commercial questions

How much is it?

The price is set on the call, against the work you actually want more of. A contractor after a steady run of domestic jobs is not buying the same thing as one chasing commercial contracts, so there is no single figure that would be true on a web page. You get a number on the first call, not after a chain of discovery meetings. Ad spend is separate and it is yours, whatever we charge.

Do I have to sign up for twelve months?

There’s an agreement, and we go through it with you before you sign anything. Ask on the call and you’ll get the term and the notice period straight, in plain English.

How long before I see anything?

Ads can go live quickly once we have your footage, but how fast enquiries come depends on your area, your budget and the work you are advertising. Anyone who gives you a number for this before seeing your account is guessing.

It’s just me. Am I too small?

No. Most of the electricians we speak to are on their own or have one guy with them. What matters is whether you have room for more work, not how many vans you run.

Do you guarantee leads or jobs?

No. Results depend on your area, your pricing, the work you are advertising and how fast you ring people back. We will tell you on the call whether we think this fits your business, and that is the honest version of a guarantee.